Advocacy

Advocacy Made Simple

Advocacy Basics

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Communicate a clear MESSAGE.

  • The message is the answer to the question: “Why is learning in the visual arts essential to education in the 21st century?”
  • Use data.
  • Tell compelling personal stories.
  • Tap into your NETWORK’s values and concerns.
  • Make your message VISIBLE.
    (HINT: NAEA has developed key messages including the overall theme of Learning in A Visual Age)

Be VISIBLE.

  • Make an advocacy plan.
  • Get out of the art room/studio and into the community with your MESSAGE.
  • Capitalize on the “visual” part of the visual arts.
  • Show your NETWORK what visual literacy, 21st century college and career readiness, and engaged learning look like through exhibitions, media stories and community events.
    (HINT: The work and “voices” of your students are the most compelling.)

Activate an Advocacy NETWORK.

  • Identify and build an advocacy network. Action requires committed people. Include media, legislators, education decision makers and parents.
  • Work with your state/regional NAEA organization to partner with your state Alliance for Arts Education affiliate and your state’s arts advocacy citizens group.
  • Communicate your MESSAGE to your network.
  • Leverage your network to impact policy and budget.
  • Keep your network engaged by being VISIBLE.
  • Activate your network in times of crisis.
    (HINT: A parent network can be your most effective advocacy tool. Think social networking.)

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